Pennsylvania Republican Party

Building a Low-Dollar Fundraising Program

ColdSpark built a low-dollar digital fundraising program for the Pennsylvania Republican Party using email acquisition and regular housefile engagement.

We acquired more than 50,000 email leads for the Pennsylvania Republican Party over a six-month time period.

We launched a weekly newsletter for the Pennsylvania Republican Party to grow our active email list and convert active email users to donors.

The Result


Newsletter average open rate


Raised by newsletter


Raised from email efforts alone


Increase in email list over 90 days

“When I decided to launch Stand For America, ColdSpark was there every step of the way. We wouldn’t be nearly two million members strong without their help.”

Amb. Nikki Haley